We are eyecandylab.
Coming together as a group of innovators, addicted to all kinds of new technology, we formed a team united in the spirit to change the world. Our mission is to redefine our daily use of media and shift it to a whole new experience level.
We utilize latest computer vision technologies to make the magic happen. Therefore, we listen carefully to the heartbeat of media. And transform ideas to cutting edge augmented reality solutions.
eyecandylab and LG Uplus become first to fuse TV home shopping with Augmented Reality
San Francisco, CA / Seoul, Korea - eyecandylab and LG Uplus, the leading 5G service provider in South Korea, are taking home shopping to a new level with their newly launched cooperation: With the launch of the product "U+ AR Shopping", they are realizing Augmented Reality for home shopping channels for the first time worldwide, thus bringing the shopping mile home.
Viewers of GS Shopping and Home&Shopping, two of South Korea's largest home shopping channels, will now benefit from better product presentations. These include detailed 3D scans that allow selected items to be placed in the real-life living environment.
All this happens live during the show. The basis is the access to the augmented reality shopping app "U+ AR Shopping", which is available for Korean users to download. The basic is the augmen.tv Live TV platform that can recognize any television set or video screen in the room and follow the program. It identifies the content and synchronizes the information exactly to the events in the program. Within seconds, viewers discover everything important about the presented product and can try it on virtually or place it in the living room. If the article appeals, users can order it directly from the screen via their mobile phone and receive an additional AR discount.
Higher conversion, fewer returns
Thanks to the large-scale cooperation between eyecandylab and LG Uplus, home shoppers receive much more information about a product. This information is displayed on the smartphone app and arranged around the screen in AR mode. This makes it possible for potential buyers to better assess the article they are interested in before purchasing it. The advantages of using Augmented Reality make products more tangible and generate higher sales. As users have a much greater basis for decision making when ordering, it automatically leads to fewer returns and thus an increase in turnover for companies.
Customers are interested in further product information A recent study by eyecandylab in the US market also confirms the high level of interest in further information on products: 31.5 percent of consumers would like to learn more about products that are currently visible on the screen, and 23 percent can imagine buying products immediately. The results also show a willingness to conversion of up to 74 percent.
"As the leading provider of innovative services in 5G, we are thrilled to offer relevant use cases to our consumers," said Keeman Seoh, Vice President Strategic Alliance & Global Partnership Unit of LG Uplus. "eyecandylab's technology is a perfect differentiator and we are looking forward to taking the next step to extend our leadership position."
"We are thrilled to be working with LG," said Robin Sho Moser, CEO of eyecandylab. "Home shopping is a perfect channel to demonstrate the benefits of augmented reality to consumers in everyday life. At the same time it supports companies in their sales.”
Augmented Reality offers many application possibilities In addition to home shopping, the use of augmented reality offers advantages in many other broadcast formats. The application possibilities are manifold and almost unlimited: For example, both consumers and companies benefit from additional product information for soap operas, series, films and shows. Companies such as TV stations, production companies, but also their (advertising) customers can use advanced technology to bring the product range closer to the viewers. In addition to the exciting visual experiences, it provides an interesting added value for viewers to try out products virtually and to be able to buy them without media discontinuity. The seamless integration of the products up to the point of purchase in Augmented Reality significantly reduces the barriers to purchase.
"The concept is also interesting for other markets, where media companies are actively looking for new approaches to interacting with viewers and, at the same time, monetization opportunities. The first talks with German home shopping channels are already taking place", continues Moser.
U.S. Market Study Release: The Power of Video-Triggered AR
Los Angeles, CA - eyecandylab releases a new market research on the consumer adoption of video-triggered augmented reality at Telcomcouncil TC3 2019. It provides a realistic outlook on the potential U.S. market of augmented reality around video and and provides profound answers to these questions:
- How familiar are consumers with AR?
- How do consumers evaluate ideo-triggered AR? Which use cases do consumers prefer?
- Are consumers willing to shop through video-triggered AR?
- How does video-triggered AR improve existing business models?
The study was conducted in September 2019 in the United States as a collaborative research project between eyecandylab and the XR scholars Prof. Dr. Philipp A. Rauschnabel and Katrin Brunner from the Bundeswehr University Munich (Germany), and U.S. market research institute Dynata. More than 1,000, randomly chosen U.S. consumers were participating.
eyecandylab Raises $1.5 Million Seed Round; Adds Industry Experts to Advisory Board
San Francisco - eyecandylab, the company behind augmen.tv which enables augmented reality around video, has raised a $1.5 million seed round led by Band of Angels, Silicon Valley’s first angel investment group, with additional investments from LG Technology Ventures, an investment arm of the South Korean LG Group, and additional angel investors.
The company will use the funds to accelerate the development of its scalable SaaS platform, to enter new strategic markets in Asia and to expand the team in the US. "I am excited to have such amazing partners with us, to support our vision of the interactive future of video entertainment. The entire eyecandylab team is looking forward to igniting the next stage of our company” said Robin Sho Moser, CEO of eyecandylab.
eyecandylab provides a computer-vision software solution using videos as a trigger for AR content on consumer mobiles and AR glasses. Integrated into existing apps, it enables enterprises from media, entertainment, sports and commerce to drive user engagement and tap into new revenue streams by providing an interactive AR layer around screens. Customers include VIACOM, NBCUniversal, WWE, and Softbank.
Together with LG Uplus, eyecandylab will launch an important 5G service in South Korea later this year. "As the leading provider of innovative services in 5G, we are thrilled to offer relevant use cases to our consumers," said Keeman Seoh, Vice President Strategic Alliance & Global Partnership Unit of LG Uplus. "eyecandylab's technology is a perfect differentiator and we are looking forward to taking the next step to extend our leadership position."
To support its expansion plans, eyecandylab is bringing in industry experts onto their advisory board, including AR and spatial computing expert Tom Emrich, Deutsche Telekom’s Director of Immersive Technology Terry R. Schussler and Andy Gstoll, former CMO of Wikitude and founder of Mixed Reality I/O.
“eyecandylab is on track to take advantage of the convergence of 5G, XR and next generation broadcast video” said Schussler. “It is a perfectly targeted use of technology to realize the massive potential business that will come from blending traditional video content with interactive XR experiences.” Tom Emrich added: “I have been consistently impressed by the product growth and traction eyecandylab has demonstrated since I met them in 2017. The team behind this company, led by Robin Sho Moser, is exceptional and I am excited to join the advisory board to help them continue to succeed in making augmented reality a reality in the consumer space. eyecandylab could be one of these critical use cases for mass adoption in consumer AR.”
About eyecandylab eyecandylab’s outstanding technology augmen.tv brings augmented reality to video. The startup was founded in 2017 and has worked with customers like VIACOM, NBCUniversal, SoftBank, LG Uplus, WWE, adidas, and other major global players. eyecandylab is originally based out of Munich, Germany and is now present in the US with offices in New York City and Los Angeles.
About augmen.tv The augmen.tv platform provides AR solutions, using moving images for marker purposes with its unique, patent-pending TELEMARKTM technology. The technology can be incorporated in any existing app of media companies who wants to enhance their broadcast with an interactive layer. Customers who provided engaging experiences using the augmen.tv platform saw an increase in viewer retention and sponsorship opportunities.
About Band of Angels Band of Angels is the first angel investment group in the United States and has served as the model for many angel groups world-wide. Founded in 1994, Band of Angels today is comprised of 165+ members who have had successful careers as startup entrepreneurs and corporate executives and have equally strong track records as angel investors and mentors. Since its inception, Band of Angels has invested in more than 400 startup companies with 61 profitable M&A exits and 12 IPOs.
About LG Uplus & LG Technology Ventures LG Uplus is the communication arm of LG Group and South Korea's top telecommunication carrier. It rolled out world's first 5G service in Korea in April, a market with more than 1.8 million 5G subscribers. LG Technology Ventures is the venture investment arm of LG Group, and manages over $400 million of fund assets and invests in early-stage tech startups to create value for LG companies.
eyecandylab celebrates release of the augmen.tv // SDK at AWE USA 2019
Los Angeles / Santa Clara – The augmen.tv // Unity SDK is the first tool for content creators to create video-based AR experiences and allows them to utilize the TELEMARK technology in their own apps, starting with an SDK for Unity. It was released at this years’ AWE USA 2019, the world’s leading AR/VR trade show.
Augmented Reality enriching video content offers limitless options to create highly entertaining and sticky video experiences, be it in entertainment, sports or commerce. Pioneering customers like Nickelodeon use the augmen.tv // SDK to develop AR content around shows like Kids Choice Awards or Henry Danger. Fans can experience TV with eye-popping AR experiences playing in concert with linear programming through Nickelodeon's Screens Up! app.
The augmen.tv // Unity SDK is an easy to use tool that seamlessly integrates into established workflows in the Unity ecosystem. It allows content creators to build AR applications based on video content by abstracting the identification technology behind an easy-to-use Unity editor workflow. The SDK allows to set unlimited trigger points for synced video content and the whole experience can be previewed inside the Unity Preview Editor without even building an application, letting anyone quickly iterate content creation. The underlying, patent-pending TELEMARK technology is a fully software-based solution which utilizes the regular smartphone camera to identify and track screens like TVs, to identify the content and perform a precise, frame-exact timecode match. Each frame can serve as a trigger for corresponding Augmented Reality content to drive viewer engagement and enhance a broadcast with an interactive layer. Customers who have used the augmen.tv platform saw an increase in viewer retention and sponsorship opportunities.
Important features in the SDK include: · Unity timeline support · ARKit and ARCore support for a stable AR experience · Demo content package explore the workflow and create a fast build · Functionality with pre-recorded videos and live-stream broadcasts · iOS and Android native SDKs available soon
The augmen.tv // SDK is available as a free version, an extended demo version for AR experiences up to 15 minutes length and an enterprise version with the full availability of all features, including custom development support and unlimited licensing.
eyecandylab exhibits at the AWE USA 2019
Santa Clara - Showcasing the latest developments and releasing the augmen.tv // Unity SDK, eyecandylab will take part at the AWE USA, part of the largest AR+VR event series in the world, hosted at the Santa Clara Convention Center in California, on 29-31 May 2019.
At Augmented World Expo USA 2019, the world’s most essential AR+VR conference and expo taking part in the heart of Silicon Valley, eyecandylab will be one of the 250+ exhibitors showcasing the latest developments in augmen.tv technology to more than 7,000 attendees at booth #836. Highlight of the show will be the introduction of its brand new augmen.tv // Unity SDK to the audience, enabling content creators to build their own AR lens on video. It allows incorporating the augmen.tv technology seamlessly into apps to leverage the existing install-base while bringing it to the biggest possible audience. The roll-out starts with the Unity SDK Plugin 30th May 2019, followed by iOS and Android native SDKs later this year.
Would you like to meet our team at AWE USA? Please arrange your appointment here or stop by our booth #735.
Telecom Council selects eyecandylab for Innovation Showcase Class 2019
Sunnyvale, CA – Telecom Council, the renown forum of global telecom operators, announced eyecandylab as part of the Innovation Showcase Class 2019 to demonstrate its innovative technology to the exclusive member circle.
Telecom Council’s Innovation Showcase matches high-potential communications start-ups with strategic-fitting telcos, vendors, investors, and potential partners such as BT, HUAWEI, ERICSSON, swisscom or Deutsche Telekom. The presentation takes place at the Telecom Council Carrier Connections (TC3) annual meeting in September, where tech scouts from across the communications landscape converge to further the industry through sharing success stories, innovation roadmaps, and best practices, and meeting young innovative companies in pre-arranged, one-on-one meetings.
eyecandylab and SoftBank to introduce augmen.tv to the Japanese market at CONTENT TOKYO
Tokyo - eyecandylab introduces their augmen.tv technology to the Japanese market at the “5th Advanced Digital Technology Expo” held in CONTENT TOKYO 2019 in collaboration with SoftBank Corp. (“SoftBank”).
At Japan’s largest virtual, augmented and mixed reality event, the CONTENT TOKYO, eyecandylab showcases a demo tailored to the Japanese market, being a core attraction of the SoftBank booth. eyecandylab’s technology enables an AR-layer on video to create a new level of entertainment experience and to drive viewer engagement. The demo will be showed at booth no. 3-16 in the special exhibit zone VR/AR/MR World.
eyecandylab tied a strategic partnership with SoftBank after having been selected for the 3rd SoftBank Innovation Program, in which SoftBank introduces the most promising global startups to their Japanese corporate customers and consumers to create new technology applications. The goal of SoftBank and eyecandylab’s partnership is to bring additional value by teaming up, conduct test marketing and create future commercialization of eyecandylab’s AR on Video technology, augmen.tv, for Japan, the home market of SoftBank.
Click here for CONTENT TOKYO and Tickets: https://www.content-tokyo.jp/en-gb.html
eyecandylab joins adidas program to develop pilot for its ecosystem
Paris - adidas announced the launch of its new sports accelerator program "Platform A" with eyecandylab amongst the 13 selected startups, having being selected to work with adidas on new business initiatives for the sports industry. The accelerator aims to use the innovative power of the global start-up scene to jointly identify the potential for new strategically important projects. eyecandylab develops a pilot, bringing Augmented Reality around video into the ecosystem of adidas, looking deeper into opportunities for Branding and Retail for one of the biggest sports brands in the world.
The program, which is also operated by Plug and Play Innovation Platform, takes places at Station F, the world’s largest start-up campus located in the heart of Paris.
Click here for adidas' official press release
eyecandylab wins 2018 Aurea Award in category "Impact"
Munich / Rust - eyecandylab has been named a 2018 Aurea Awards winner in the category "Impact on future in technology" for the platform augmen.tv .
“eyecandylab created a product that unquestionably creates magic by inviting the user into another world, they have enhanced a global experience and added to it with their own original content and vision, and they have paved the way for others to build on their creativity and innovation” said Emily Olman, Jury Member, in her eulogy.
eyecandylab was selected by an expert panel of impartial judges. Winners were presented during the Aurea Awards Ceremony on November 30, 2018 in Europapark Rust. The Aurea Award honors excellence in VR and AR and was established by Michael Mack, Owner and Director of the Europapark. Learn more about the award: https://www.aurea-award.com/
eyecandylab announces augmen.tv platform at AWE Europe Munich 2018
Munich - Announcing major elements of their platform augmen.tv, eyecandylab will take part at the AWE Europe, part of the largest AR+VR event series in the world hosted at the MOC Exhibition Center in Munich, 18-19 October 2018.
eyecandylab redefines the way of interaction with video content by bringing augmented reality to any moving image. Their platform augmen.tv provides the tools for combining first and second screen into one seamless, interactive and highly entertaining experience. It enables content creators to add additional information and interactive features to the video content. This drives user engagement, resulting in new monetization opportunities and revenue streams.
To enable content creators to utilize the AR technology, the startup announces the release of the augmen.tv SDK package. It allows their customers to incorporate the software-based solution seamlessly into their apps to leverage their existing install-base while bringing it to the biggest possible audience. The roll-out starts with the Unity SDK Plugin beginning in 2019, followed by iOS and Android native SDKs later this year. First customers like VIACOM are using the SDK in the Nickelodeon Screens Up! app, continuously developing AR content around shows like Kids Choice Sports Awards or Henry Danger.
eyecandylab also announces their new key module of the augmen.tv platform: in the future, the patent pending TELEMARK technology can identify live TV broadcast streams, ensuring the content identification not only for pre-recorded, but also real-time content. The technology will be available from Q2 2019.
At the AWE Europe 2018, eyecandylab will be one of the 80 exhibitors showcasing augmen.tv on its own exhibition stand with highly immersive demos in home ambience, providing the augmen.tv experience to 1,500 attendees incl. developers, creators, C-level executives, entrepreneurs, press & investors.
eyecandylab was founded in 2017 in Munich and incorporated in 2018 in the US. The startup has significant traction and is currently working with TV stations worldwide with its leadership in AR on video thanks to its outstanding technology. eyecandylab already scored big customer success with its US debut at Viacoms Nickelodeon during ‘Kids Choice Sports Awards’ as well as other clients like NBCUniversal, Cartoon Network and SoftBank. The US incorporation recently graduated from the Comcast NBCUniversal Lift Labs Accelerator powered by Techstars, and won the Softbank Innovation Program as one of the most promising start-ups. The success story of eyecandylab started with the world premiere of combining first and second screen at the German TV show Galileo broadcasted at ProSieben, which has been a major success.
Nickelodeon expands Screens Up! AR App with 'Henry Danger' event
New York - Magic portals and floating donuts are just a few of the offerings in the extended screen experience into Nickelodeons live-action original series, Henry Danger. Titled “Danger Things,” the special episode aired on Saturday, Oct 13th 2018 and included everything from swirling whirling portals, to a creepy creature from another dimension as Kid Danger and Captain Man embarked on a daring rescue mission to save the day.
The Screens Up! app is a unique mix of eye-popping Augmented Reality content synced with TV moments and fun features including mini-games and AR stickers and had its debut during Kids Choice Sports Awards 2018. The free companion app immerses Nickelodeon fans in its IP through AR delivered to mobile devices, using the unique augmen.tv technology by eyecandylab.
Demo Day - eyecandylab graduates from Comcast accelerator
Philadelphia, PA - CEO Robin Sho Moser took the center stage at The Franklin Institute and pitched to hundreds of investors, mentors, Comcast NBCUniversal team members, and Philadelphia’s tech and startup community, while a global audience watched online via livestream. The Demo Day marks the ending of the Comcast NBCUniversal LiftLabs accelerator powered by TechStars program, which took part in the past 13 weeks in the heart of Philadelphia.
During the intense program, eyecandylab received mentoring from executives from the Comcast group, NBC, Universal, DreamWorks, as well as the esteemed Techstars community that includes over 75 mentors who have deep industry, investment, and entrepreneurship experience.
eyecandylab will be part of German Accelerator Tech Winter Class 2018
Munich – eyecandylab will join the German Accelerator Tech program starting in October 2018 supporting high-potential German technology startups to enter the U.S. market and develop into global market leaders.
As one of 14 outstanding German startups, eyecandylab will be part of the German Accelerator Tech, a growth acceleration program supporting German startups from tech related sectors to enter the U.S. market. It provides startups with hands-on monitoring and office space in the Silicon Valley and New York. German Accelerator Tech identifies and selects the most promising German startups and assists them in their pursuit of becoming category leaders with lasting competitiveness and success in the global marketplace.
The program takes 3 months and provides acces to the world's leading startup ecosystems as well as mentoring and guidance from industry experts and accomplished entrepreneurs. Within specialized workshops a U.S. Go-to-Market strategy and financial strategy will be defined, the marketing and communication approach will be optimized, and support for business execution and legal structures in the U.S. will be provided. The successful graduates of this program are well known in the industry such as LOVOO or N26.
Click to see the official press release of German Accelerator Tech (German).
For more information about the program, visit German Accelerator Tech website https://germanaccelerator.tech.
eyecandylab to launch augmented reality TV with Nickelodeon’s Kids’ Choice Sports Awards 2018
New York - eyecandylab celebrates the debut of the augmen.tv technology in the U.S. with Nickelodeon, providing the technology for video-based augmented reality moments in Nickelodeon’s brand-new AR app Screens Up, which will make its debut at the 2018 Kids’ Choice Sports Awards.
As part of a cross-continent collaboration between Nickelodeon and three tech partners, eyecandylab has developed the technology for the new Augmented Reality app Screens Up by Nickelodeon. The app is a unique mix of eye-popping Augmented Reality content synced with TV moments and fun features including mini-games and AR stickers. The free companion app immerses Nickelodeon fans in its IP through AR delivered to mobile devices, using the unique augmen.tv technology by eyecandylab.
See the official press release of Nickelodeon.
eyecandylab joins Comcast NBCUniversal LIFT Labs Accelerator Program
Munich – eyecandylab takes part in the new Comcast NBCUniversal LIFT Labs for Entrepreneurs, a multi-city program powered by Techstars launching in Philadelphia to assist startups with new innovations in media, entertainment and connectivity. eyecandylab will be part of the first cohort joining the Comcast NBCUniversal LIFT Labs Accelerator, a 13-week program powered by the top accelerator program “Techstars”. In this program, eyecandylab will receive one-on-one mentoring from Techstars’ worldwide network that supports entrepreneurs through access to mentorship and capital, and will work directly with mentors and product experts from across Comcast NBCUniversal’s businesses in Philadelphia on its innovative technology augmen.tv.
eyecandylab receives the start-up prize VisionAward_18 for innovative startups
Munich - eyecandylab receives the VisionAward_18, a start up prize for young and established companies and entrepreneurs who set new trends with a new business idea. The award is given away to three awardees each year since 2006, tracking innovative products, exciting ideas and future-oriented business models. The VisionAward winners of the last few years include well-known companies such as Brands for Friends, Last. fm, and myTaxi. This year’s topic is entitled "Change the Game!" and the award master c/c/c will honour eyecandylab for its augmented reality solution augmen.tv.
augmen.tv is the AR lens on every video. It revolutionizes video content by combining first and second screen into one seamless, interactive and highly entertaining experience. augmen.tv is renewing the way of watching videos by bridging the world of linear content with Augmented Reality (AR) to provide additional information and interaction features for direct response to advertisement and broadcasting content. The technology brings together linear videos and the second screen on smart devices, simply by holding the smartphone or tablet in front of the screen – for a whole new world with AR content. augment.tv enables storytelling and advertising on a new level, and – on top of it – every AR element can be made interactive to increase the viewers‘ engagement. The augmen.tv platform provides AR solutions, using moving images for marker purposes with its unique, patent pending TELEMARK technology. The app detects the screen as well as the viewing angle and identifies video content being watched while performing an exact time synchronization. Based upon these information, 2D and 3D contents are augmented around the screen in real time and users can interact with various AR effects.
More about the VisionAward_18: http://visionaward.de/
SoftBank and eyecandylab announce strategic partnership
Los Angeles, CA – SoftBank will partner with eyecandylab to develop an Augmented Reality (AR) and TV Media application for the Japanese market.
eyecandylab successfully joined the SoftBank Innovation Program, in which SoftBank introduces the most promising global startups to their Japanese corporate customers and consumers to create new technology applications. The goal of SoftBank and eyecandylab’s partnership is to bring additional value by teaming up, conduct test marketing and create future commercialization of eyecandylab’s AR on Video technology, augment.tv, for Japan, the home market of SoftBank.
SoftBank is the parent company of the nearly $100 billion-dollar Vision Fund and provides mobile communication, fixed-line communication and Internet connection services to corporate customers and consumers in Japan. Leveraging the innovative technologies of other SoftBank Group companies, SoftBank Corp. is also expanding into AI, IoT, smart robotics, FinTech, cloud security and other sectors, as part of the SoftBank Innovation Program.
Read more: SoftBank press release
Sportradar collaborates with eyecandylab for bringing sports data to AR
St. Gallen eyecandylab is proud to announce the new collaboration with Sportradar in their accelerator program called "Acceleradar". The immense data pool is now ready to be delivered to the client using the augmen.tv technology and deploy it as the coolest AR feature out there. Excited to show some first results soon!
Read more: SportRadar press release
See our demo for live data combined with real-time betting: https://youtu.be/vN1GUg03r0Q
eyecandylab demonstrates revolutionary augmen.tv technology at CES 2018
Munich – Presenting its revolutionary technology for television called augmen.tv, eyecandylab will take part at the CES 2018, the world's gathering place for innovators and breakthrough technologies in consumer electronics hosted in Las Vegas, Nevada, 9-12 January 2018. At the CES 2018, eyecandylab will be showcasing augmen.tv on its own exhibition stand 52866 in the All Categories section within Eureka Park. eyecandylab will provide the augmen.tv experience to the more than 1,170K attendees constituting the world’s business leaders and pioneering thinkers to a forum where the industry’s most relevant issues are addressed. augmen.tv revolutionizes television by combining first and second screen into one seamless, interactive and highly entertaining experience. augmen.tv is renewing the way of watching TV by bridging the world of TV with Augmented Reality (AR) to provide additional information and interaction features for direct response to advertisement and broadcasting content. The technology brings together linear TV programs and the second screen on smart devices, simply by holding the smartphone or tablet in front of the screen – for a whole new world with AR content. augment.tv enables storytelling and advertising on a new level, and – on top of it – every AR element can be made interactive to increase the viewers‘ engagement. augmen.tv is the world’s first AR solution, using moving images for marker purposes with its unique, patent pending TELEMARK technology. The app detects the TV as well as the viewing angle and identifies TV content being watched while performing an exact time synchronization. Based upon these information, 2D and 3D contents are augmented around the TV in real time and users can interact with various AR effects.
Robin Sho Moser
Lucy Trang Nguyen
VP Business Development
Computer Vision Lead
AR Concept Lead
Unity Team Lead
Client Success Manager